The quest for pro-bono work is a mythical holy grail in the nonprofit sector. Pro-bono contributions of design, marketing, or communications work are alluring because they can offer an organization…
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Many nonprofits are using social media well to build their reputation, but many of these same nonprofits are also missing an opportunity to capitalize on that social-media based reputation. Building…
The design process for a website often begins by wrangling with the real estate on the home page and carving it up according to your organization’s internal structure and politics….
Everybody wants to send their stakeholders an email newsletter because it is a cost-effective way to keep your organization front-of-mind with your audience. As with most other content-focused publishing, this…
Generating content for your website and social media channels might seem like a chore at first blush, but it doesn’t have to be “extra” work for your organization’s dedicated staff….
We write a good deal here about formal content — white papers, reports, brochures, presentations, etc. — but less formal content has the power to reach potential members, funders, and…
Last week we addressed some considerations for organizations when working with consultants. This week we turn the tables and take a look at 5 things that an organization should look…
Whether you are hiring a creative consultant for the first time or you’ve been at it for years, here are some important considerations for creating a strong working relationship. This…
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