Maslow’s hierarchy of needs is a popular theory that explains how we achieve psychological maturity by attending to basic needs before moving up the hierarchy toward self actualization. The theory…
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Sliders and carousels are popular solutions for organizations because they can help to negotiate complicated internal politics. They allow for an easy way to be able to say that the…
Nonprofits and foundations promote or “sell” ideas rather than widgets, so their websites need to be built and managed with this distinction in mind. It is important for these types…
When planning a new or redesigned website, there is always a great deal of time and energy focused on nailing down the home page answering questions like: What belongs there? How…
The hardest part for many organizations in creating a steady stream of fresh content is figuring out what you should be writing about. This stumbling block trips up many well-intentioned…
One of the Three Big Questions we ask in Building a Sustainable Content Ecosystem is “How will your website delight its users?” This question often raises eyebrows, but it is…
Folks who deal with content on a regular basis seem to fall into one of three categories when describing their content environment: 1. The Deluge These clients are frustrated and…
There has been debate over the years about the “fold” on a website homepage and whether or not users will scroll. These matters have been addressed through research as overall user experience…
Our previous post explored the pitfalls of pro-bono arrangements, and those pitfalls are important factors to consider when soliciting or considering an offer of pro-bono work. Pro-bono arrangements can be…
Many nonprofits, associations, and foundations possess a wealth of knowledge, and knowledge is currency in the Information Age. The challenge is capitalizing on that knowledge in an efficient manner that…
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